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Fashion Marketing And Communications

Theory And Practice Across The Fashion Industry

by Olga (University Of Westminster) Mitterfellner
Book eBook
language: english
Publisher: TAYLOR & FRANCIS LTD, December of 2024 ‧
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176,42€
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Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies. It provides a comprehensive and honest understanding of the commercial and ethical impact marketing has on the fashion industry.

Fashion Marketing And Communications

Theory And Practice Across The Fashion Industry

by Olga (University Of Westminster) Mitterfellner

Property Description
ISBN: 9781032582344
Publisher: TAYLOR & FRANCIS LTD
Release Date: December of 2024
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Hardcover
Pages: 324
Format: Book
Collection: Mastering Fashion Management
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9781032582344