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Event Planning And Destination Marketing

by John Ericson A. Policarpio
language: english
Publisher: Arcler Press, March of 2026 ‧
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Events act as vital forces in tourism, drawing visitors while shaping destination identity and boosting local economies. Insights reveal artful planning, stakeholder coordination, digital strategies, sponsorship management, and evaluation techniques that build a destination’s brand and community appeal.

Event Planning And Destination Marketing

by John Ericson A. Policarpio

Property Description
ISBN: 9781779569059
Publisher: Arcler Press
Release Date: March of 2026
Language: English
Dimensions: 203 x 254 x 20 mm
Cover: Softcover
Pages: 470
Format: Book
Categories: Books in English > Others
EAN: 9781779569059