30% OFF

Discursive Constructions Of Corporate Identities By Chinese Banks On Sina Weibo

An Integrated Sociolinguistics Approach

by Wei Feng
language: english
Publisher: SPRINGER VERLAG, SINGAPORE, June of 2017 ‧
60,82€
42,57€
30% OFF
free shipping
Sell ​​your book
This book addresses the discursive construction of corporate identities in social media on the part of Chinese corporations, particularly highlighting how followers of corporate social media co-create corporate identities during firm-follower interactions.

Discursive Constructions Of Corporate Identities By Chinese Banks On Sina Weibo

An Integrated Sociolinguistics Approach

by Wei Feng

Property Description
ISBN: 9789811044687
Publisher: SPRINGER VERLAG, SINGAPORE
Release Date: June of 2017
Language: English
Dimensions: 155 x 235 x 20 mm
Cover: Hardcover
Pages: 152
Format: Book
Categories: Books in English > Fiction > Linguistics and Philology
Books in English > Others
EAN: 9789811044687