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Descriptive Data Mining

by Georg Lauhoff e David L. Olson
language: english
Publisher: SPRINGER VERLAG, SINGAPORE, May of 2019 ‧
175,73€
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This book provides an overview of data mining methods demonstrated by software. Chapter 3 covers fundamentals of market basket analysis, and Chapter 4 provides demonstration of RFM modeling, a basic marketing data mining tool.

Descriptive Data Mining

by Georg Lauhoff e David L. Olson

Property Description
ISBN: 9789811371806
Publisher: SPRINGER VERLAG, SINGAPORE
Release Date: May of 2019
Language: English
Dimensions: 155 x 235 x 20 mm
Cover: Hardcover
Pages: 130
Format: Book
Collection: Computational Risk Management
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9789811371806

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