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Creating Organizational Advantage

by Colin Egan
language: english
Publisher: TAYLOR & FRANCIS LTD, July of 2017 ‧
175,74€
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Presents a critical appraisal of fashions and fads in management theory. This book exposes the strategic weaknesses of change programmes such as Total Quality Management and Business Process Re-Engineering and explains why so many companies fail to become 'market-led' or 'customer-focused'.

Creating Organizational Advantage

by Colin Egan

Property Description
ISBN: 9781138441095
Publisher: TAYLOR & FRANCIS LTD
Release Date: July of 2017
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Hardcover
Pages: 220
Format: Book
Categories: Books in English > Economics, Finance and Accounting > Economy
Books in English > Management > Marketing
Books in English > Others
EAN: 9781138441095