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Compulsive Buying

Consumer Traits, Self-Regulation, And Marketing Ethics

by Kenroy C. Wedderburn e Trevor A. Smith
Book eBook
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, November of 2021 ‧
114,91€
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Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.

Compulsive Buying

Consumer Traits, Self-Regulation, And Marketing Ethics

by Kenroy C. Wedderburn e Trevor A. Smith

Property Description
ISBN: 9781793645739
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: November of 2021
Language: English
Dimensions: 152 x 229 x 20 mm
Cover: Hardcover
Pages: 166
Format: Book
Categories: Books in English > Social Sciences and Humanities > Psychology
Books in English > Others
EAN: 9781793645739