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Competitive Advantage

Creating And Sustaining Superior Performance

by Michael E. Porter
language: english
Publisher: Simon & Schuster, January of 2004 ‧
22,97€
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The essential complement to the pathbreaking book COMPETITIVE STRATEGY, Michael E. Porter's COMPETITIVE ADVANTAGE explores the underpinnings of competitive advantage in the individual firm.

Competitive Advantage

Creating And Sustaining Superior Performance

by Michael E. Porter

Property Description
ISBN: 9780743260879
Publisher: Simon & Schuster
Release Date: January of 2004
Language: English
Dimensions: 156 x 234 x 40 mm
Cover: Softcover
Pages: 592
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Social Sciences and Humanities > Philosophy
Books in English > Others
EAN: 9780743260879

ABOUT THE AUTHOR

Michael E. Porter

Michael E. Porter lecciona na Harvard Business School, onde desenvolveu os cursos de Mestrado em Administração de empresas amplamente aclamados concernentes à estratégia competitiva. Ele é consultor de grandes companhias em todo o mundo e colunista convidado do The Wall Street Journal.

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