adicionar à lista de desejos
Celebrity And The American Political Process
Integrated Marketing Communication
language: english
Publisher:
LEXINGTON BOOKS, May of 2023 ‧
see product details
OUT OF STOCK OR NOT AVAILABLE
Sell your book
SYNOPSIS
This book uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political system, primarily in the form of celebrity endorsements.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781498579742 |
| Publisher: | LEXINGTON BOOKS |
| Release Date: | May of 2023 |
| Language: | English |
| Dimensions: | 152 x 229 x 8 mm |
| Cover: | Softcover |
| Pages: | 138 |
| Format: | Book |
| Collection: | Integrated Marketing Communication |
| Categories: |
Books in English
>
Others
|
| EAN: | 9781498579742 |
BOOKS FROM THE SAME COLLECTION
-
eBook10%Philosophy Of Communication Of Social Media Influencer MarketingBloomsbury Publishing (USA)89,44€ 10% CARD
-
eBook10%Corporate Communication And Integrated Marketing CommunicationBloomsbury Publishing (USA)77,51€ 10% CARD
-
10%Celebrity And The American Political ProcessBLOOMSBURY PUBLISHING PLC114,91€ 10% CARDfree shipping