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Blindsight
The (Mostly) Hidden Ways Marketing Reshapes Our Brains
language: english
Publisher:
BenBella Books, May of 2020 ‧
see product details
SYNOPSIS
A Princeton neuroscientist and marketing director combine their unique expertise to explore the psychology of consumption-through specific neuroscientific principles, they reveal how brands turn individuals into consumers.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781950665068 |
| Publisher: | BenBella Books |
| Release Date: | May of 2020 |
| Language: | English |
| Dimensions: | 152 x 229 x 20 mm |
| Cover: | Hardcover |
| Pages: | 288 |
| Format: | Book |
| Collection: | Ravenwood Coven |
| Categories: |
Books in English
>
Social Sciences and Humanities
>
Psychology
|
| EAN: | 9781950665068 |
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