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Advertising For Account Holders (Rle Marketing)

Routledge Library Editions: Marketing

by Nigel (Extraordinary Leadership Ltd, Uk) Linacre
language: english
Publisher: TAYLOR & FRANCIS LTD, January of 2016 ‧
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The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media function within. This book presents essential checklists for each aspect of the planner’s role: presentations made to clients, briefing creative and media teams, and helping to get the best out of both client and agency.

Advertising For Account Holders (Rle Marketing)

Routledge Library Editions: Marketing

by Nigel (Extraordinary Leadership Ltd, Uk) Linacre

Property Description
ISBN: 9781138966154
Publisher: TAYLOR & FRANCIS LTD
Release Date: January of 2016
Language: English
Cover: Softcover
Pages: 198
Format: Book
Collection: Routledge Library Editions: Marketing
Categories: Books in English > Management > Advertising
EAN: 9781138966154