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Advertising As Communication

by Gillian Dyer
language: english
Publisher: TAYLOR & FRANCIS LTD, November of 2015 ‧
209,54€
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As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact.

Advertising As Communication

by Gillian Dyer

Property Description
ISBN: 9781138136670
Publisher: TAYLOR & FRANCIS LTD
Release Date: November of 2015
Language: English
Cover: Hardcover
Pages: 248
Format: Book
Collection: Studies In Culture And Communication
Categories: Books in English > Others
EAN: 9781138136670

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