10% OFF

Virtual Engagement eBook

Managing Seamless Marketing With Technology

by Rajagopal
language: english
Publisher: BUSINESS EXPERT PRESS, July of 2025 ‧
17,28€
15,55€
10% OFF
IMMEDIATE AVAILABILITY
Ebook for WOOK READER

Virtual Engagement presents contemporary perspectives on virtual marketing with a focus on business-to-consumers and business-to-business marketing practices. Innovative technology-led ecommerce strategies have been addressed through the global best practices and case studies in the emerging markets.

Case studies are discussed in each chapter to support the discussions on various aspects of virtual marketing. The book argues that firms need to develop cost-effective e-commerce by engaging customers in business modeling.

Virtual Engagement

Managing Seamless Marketing With Technology

by Rajagopal

Property Description
ISBN: 9781637428597
Publisher: BUSINESS EXPERT PRESS
Release Date: July of 2025
Language: English
Pages: 218
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Business
EAN: 9781637428597
Acessibilidade: Ver características de acessibilidade indicadas pelo editor