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Soul Of The New Consumer eBook
Authenticity - What We Buy And Why In The New Economy
language: english
Publisher:
John Murray Press, September of 2011 ‧
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3,99€
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Ebook for ADE
SYNOPSIS
New consumers are a potent economic force. This guide profiles them, merging research from marketing, psychology, sociology and economics to explore the essence of the new breed of consumer, discovering what motivates them, what they buy and why, and how to turn these profiles into profits.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781857884982 |
| Publisher: | John Murray Press |
| Release Date: | September of 2011 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | |
| Categories: |
eBooks in English
>
Management
>
Marketing
|
| EAN: | 9781857884982 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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