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Small Business Marketing eBook

by Ian Chaston
language: english
Publisher: BLOOMSBURY PUBLISHING, September of 2013 ‧
71,54€
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Ebook for ADE
Small Business Marketing demonstrates how small firm performance is impacted by effective marketing. Using published research and 'real world' case studies, it provides realistic management models and theories concerning the realities of small business marketing to show how marketing can be used to enhance profits for small businesses.

Small Business Marketing

by Ian Chaston

Property Description
ISBN: 9781137326010
Publisher: BLOOMSBURY PUBLISHING
Release Date: September of 2013
Language: English
Pages: 312
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Management > Management and Organization
EAN: 9781137326010