Capa do artigo Seven Principles Of Wom And Buzz Marketing
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Seven Principles Of Wom And Buzz Marketing eBook

Crossing The Tipping Point

by George J. Siomkos e Panos Mourdoukoutas
language: english
Publisher: Springer Berlin Heidelberg, October of 2009 ‧
59,61€
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Offers the essential tools - seven simple steps - to launch an effective WOM and buzz campaign that helps products to cross the tipping point and to reach the mass market: begin with the consumers; be innovative; target the right group; create the right message; and, find the right environment.

Seven Principles Of Wom And Buzz Marketing

Crossing The Tipping Point

by George J. Siomkos e Panos Mourdoukoutas

Property Description
ISBN: 9783642021091
Publisher: Springer Berlin Heidelberg
Release Date: October of 2009
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Management > Management and Organization
EAN: 9783642021091

GEORGE J. SIOMKOS

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PANOS MOURDOUKOUTAS

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