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Professional Services Marketing eBook

Strategy And Tactics

by Frederick G Crane e William Winston
language: english
Publisher: TAYLOR & FRANCIS, October of 2013 ‧
67,56€
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This text provides an introduction to the major issues and concepts in professional service marketing, as well as strategic guidance to professionals new to marketing. The author outlines the characteristics and difficulties involved in managing and marketing professional services.

Professional Services Marketing

Strategy And Tactics

by Frederick G Crane e William Winston

Property Description
ISBN: 9781317953159
Publisher: TAYLOR & FRANCIS
Release Date: October of 2013
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Economics, Finance and Accounting > Economy
EAN: 9781317953159
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

FREDERICK G CRANE

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WILLIAM WINSTON

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