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Political Marketing Alchemy eBook
The State Of Opinion Research
language: english
Publisher:
Springer International Publishing, August of 2020 ‧
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59,61€
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Ebook for ADE
SYNOPSIS
The aim of this book is to examine the status of market intelligence in practice and how changes in its different contributing streamsâ€"media polling, commercial public opinion research and political pollingâ€"are pushing market intelligence into a new phase of development.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9783030537135 |
| Publisher: | Springer International Publishing |
| Release Date: | August of 2020 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | |
| Collection: | Palgrave Studies In Political Marketing And Management |
| Categories: |
eBooks in English
>
Social Sciences and Humanities
>
Communication and Journalism
|
| EAN: | 9783030537135 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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