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Online Advertising Playbook eBook
Proven Strategies And Tested Tactics From The Advertising Research Foundation
language: english
Publisher:
WILEY, July of 2007 ‧
see product details
38,41€
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IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
Even as advertising opportunities grow, the Internet still only represents a small fraction of the total advertising market. This book is the first to leverage the Internet advertising opportunity, providing effectiveness metrics, creative principles for online advertising, budgeting practices, and much more.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780470140352 |
| Publisher: | WILEY |
| Release Date: | July of 2007 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | PDF para ADE |
| Categories: |
eBooks in English
>
Management
>
Management and Organization
|
| EAN: | 9780470140352 |
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