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Money-Raising Nonprofit Brand eBook

Motivating Donors To Give, Give Happily, And Keep On Giving

by Jeff Brooks
language: english
Publisher: WILEY, March of 2014 ‧
55,65€
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Ebook for ADE
Why commercial-style branding doesn't work for nonprofits and what does Taking its cue from for-profit corporations, the nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. But it hasn't worked.

Money-Raising Nonprofit Brand

Motivating Donors To Give, Give Happily, And Keep On Giving

by Jeff Brooks

Property Description
ISBN: 9781118583395
Publisher: WILEY
Release Date: March of 2014
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Collection: Wiley Nonprofit Authority
Categories: eBooks in English > Management > Management and Organization
EAN: 9781118583395