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Marketing Higher Education eBook

Understanding How To Build And Promote The University Brand

by Paul Sergius Koku
language: english
Publisher: TAYLOR & FRANCIS, July of 2022 ‧
68,89€
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Ebook for ADE
This book provides a comprehensive and accessible guide to marketing Higher Education institutions, discussing both how universities are service providers and how education is a service, both of which need to be defined and marketed together.

Marketing Higher Education

Understanding How To Build And Promote The University Brand

by Paul Sergius Koku

Property Description
ISBN: 9781000617603
Publisher: TAYLOR & FRANCIS
Release Date: July of 2022
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Parenting > Educational Policies and School Administration
EAN: 9781000617603
Acessibilidade: Ver características de acessibilidade indicadas pelo editor