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Marketing Higher Education

Marketing Higher Education

Understanding How To Build And Promote The University Brand

by Paul Sergius Koku
Book eBook
language: english
Publisher: TAYLOR & FRANCIS LTD, July of 2022 ‧
70,29€
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This book provides a comprehensive and accessible guide to marketing Higher Education institutions, discussing both how universities are service providers and how education is a service, both of which need to be defined and marketed together.

Marketing Higher Education

Understanding How To Build And Promote The University Brand

by Paul Sergius Koku

Property Description
ISBN: 9780367749194
Publisher: TAYLOR & FRANCIS LTD
Release Date: July of 2022
Language: English
Dimensions: 174 x 246 x 20 mm
Cover: Softcover
Pages: 192
Format: Book
Categories: Books in English > Parenting > Educational Policies and School Administration
Books in English > Others
EAN: 9780367749194

PAUL SERGIUS KOKU

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