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Journalism And Pr eBook

Unpacking Spin, Stereotypes, And Media Myths

by Jim Macnamara
language: english
Publisher: Peter Lang Inc., International Academic Publishers, October of 2014 ‧
45,91€
36,73€
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This book reviews 100 years of research into the interrelationship between journalism and PR and, based on in-depth interviews with senior editors, journalists, and PR practitioners in several countries, presents new insights into the methods and extent of PR influence, its implications, and the need for transparency and change, making it a must-read for researchers and students in the field.

Journalism And Pr

Unpacking Spin, Stereotypes, And Media Myths

by Jim Macnamara

Property Description
ISBN: 9781454197423
Publisher: Peter Lang Inc., International Academic Publishers
Release Date: October of 2014
Language: English
Pages: 304
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Parenting > Educational Theories and Curriculum
EAN: 9781454197423
Acessibilidade: Ver características de acessibilidade indicadas pelo editor