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Hbr'S 10 Must Reads On Strategic Marketing (With Featured Article &Quote;Marketing Myopia,&Quote; By Theodore Levitt) eBook

by Philip Kotler, Harvard Business Review , Fred Reichheld, Theodore Levitt e Clayton M. Christensen
language: english
Publisher: Harvard Business Review Press, March of 2013 ‧
33,11€
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Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.

Hbr'S 10 Must Reads On Strategic Marketing (With Featured Article &Quote;Marketing Myopia,&Quote; By Theodore Levitt)

by Philip Kotler, Harvard Business Review , Fred Reichheld, Theodore Levitt e Clayton M. Christensen

Property Description
ISBN: 9781422191521
Publisher: Harvard Business Review Press
Release Date: March of 2013
Language: English
Format: eBook
File Format and Compatibility:
Collection: Hbr''S 10 Must Reads
Categories: eBooks in English > Management > Marketing
EAN: 9781422191521
Acessibilidade: Ver características de acessibilidade indicadas pelo editor