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Hbr'S 10 Must Reads On Strategic Marketing (With Featured Article "Marketing Myopia," By Theodore Levitt)
language: english
Publisher:
Harvard Business Review Press, April of 2013 ‧
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SYNOPSIS
Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781633694576 |
| Publisher: | Harvard Business Review Press |
| Release Date: | April of 2013 |
| Language: | English |
| Dimensions: | 139 x 209 x 20 mm |
| Cover: | Hardcover |
| Format: | Book |
| Collection: | Hbr'S 10 Must Reads |
| Categories: |
Books in English
>
Management
>
Marketing
Books in English > Others |
| EAN: | 9781633694576 |
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