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Fundamentals Of Airline Marketing eBook

by Laura Valenti, Scott C. Ambrose e Blaise Waguespack
language: english
Publisher: Taylor and Francis Group, May of 2021 ‧
68,89€
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Ebook for ADE
Applying fundamentals of marketing to commercial passenger air transportation, this textbook puts the emphasis on marketing principles and illustrative ways in which airlines can distinguish themselves within the highly competitive global marketplace.

Fundamentals Of Airline Marketing

by Laura Valenti, Scott C. Ambrose e Blaise Waguespack

Property Description
ISBN: 9780429614163
Publisher: Taylor and Francis Group
Release Date: May of 2021
Language: English
Format: eBook
File Format and Compatibility:
Collection: Aviation Fundamentals
Categories: eBooks in English > Management > Management and Organization
eBooks in English > Management > Marketing
EAN: 9780429614163
Acessibilidade: Ver características de acessibilidade indicadas pelo editor