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From Marginal To Mainstream eBook

Why Tomorrow’S Brand Growth Will Come From The Fringes - And How To Get There First

by Helen Edwards
Book eBook
language: english
Publisher: Kogan Page, February of 2023 ‧
39,74€
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Understand how legacy and mainstream brands from B2B and B2C through to product and service companies can successfully harness the potential of marginal behaviours for new routes to growth.

From Marginal To Mainstream

Why Tomorrow’S Brand Growth Will Come From The Fringes - And How To Get There First

by Helen Edwards

Property Description
ISBN: 9781398604322
Publisher: Kogan Page
Release Date: February of 2023
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Marketing
eBooks in English > Management > Advertising
EAN: 9781398604322
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

HELEN EDWARDS

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