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Emerging High-Tech Consumer eBook

A Market Profile And Marketing Strategy Implications

by Allan Reddy
Book eBook
language: english
Publisher: Bloomsbury Publishing (USA), July of 1997 ‧
89,44€
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Ebook for ADE
Allan Reddy and his team of marketing researchers and professionals lay out the essentials of a high-tech consumer profile, then dig into the implications this holds for developing successful marketing strategies. Essays introduce the major ideas about the high-tech consumer and look at this consumer in business-to-business marketing.

Emerging High-Tech Consumer

A Market Profile And Marketing Strategy Implications

by Allan Reddy

Property Description
ISBN: 9780313008191
Publisher: Bloomsbury Publishing (USA)
Release Date: July of 1997
Language: English
Pages: 176
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Management > Management and Organization
EAN: 9780313008191