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Customer Relationship Management eBook

Concept, Strategy, And Tools

by Werner Reinartz e V. Kumar
language: english
Publisher: Springer Berlin Heidelberg, May of 2018 ‧
72,86€
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This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today.

Customer Relationship Management

Concept, Strategy, And Tools

by Werner Reinartz e V. Kumar

Property Description
ISBN: 9783662553817
Publisher: Springer Berlin Heidelberg
Release Date: May of 2018
Language: English
Format: eBook
File Format and Compatibility:
Collection: Springer Texts In Business And Economics
Categories: eBooks in English > Management > Management and Organization
EAN: 9783662553817
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

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