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Creating Market Insight eBook
How Firms Create Value From Market Understanding
language: english
Publisher:
WILEY, April of 2008 ‧
see product details
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Ebook for ADE
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SYNOPSIS
Explains how firms tailor their market scanning behaviour to work well in the special conditions of their market. This book describes the process through which data is translated first into information, and then knowledge. It also , provides process that enables the reader to emulate the success of insightful firms.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780470773062 |
| Publisher: | WILEY |
| Release Date: | April of 2008 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | PDF para ADE |
| Categories: |
eBooks in English
>
Management
>
Management and Organization
|
| EAN: | 9780470773062 |
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