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Commoditization And The Strategic Response eBook

by Andrew Holmes
language: english
Publisher: Ashgate Publishing Ltd, September of 2012 ‧
134,40€
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In this groundbreaking book, Andrew Holmes sets out why commoditization represents such a clear and present danger to every corporation and all white-collar workers. He describes how commoditization is affecting entire industries and is increasingly touching the work of the professional classes. The evidence is both fascinating and compelling and it is clear that the impacts of commoditization are far reaching. Holmes offers organizations and white collar workers a range of strategic responses which can be used to combat its worst impacts. And as commoditization continues to make inroads into the corporate and working worlds, this book will be an invaluable companion to addressing the challenges which it presents.

Commoditization And The Strategic Response

by Andrew Holmes

Property Description
ISBN: 9781409458128
Publisher: Ashgate Publishing Ltd
Release Date: September of 2012
Language: English
Pages: 244
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Economics, Finance and Accounting > Economy
EAN: 9781409458128