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Audience Analysis eBook

by Denis McQuail
language: english
Publisher: SAGE PUBLICATIONS, July of 1997 ‧
91,43€
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Denis McQuail provides a coherent and succinct account of the concept of `media audience' in terms of its history and its place in present-day media theory and research. McQuail describes and explains the main types of audience and the main traditions and fields of audience research.

Audience Analysis

by Denis McQuail

Property Description
ISBN: 9781452263601
Publisher: SAGE PUBLICATIONS
Release Date: July of 1997
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9781452263601