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As Heard On Tv: Popular Music In Advertising eBook

by Bethany Klein
language: english
Publisher: TAYLOR & FRANCIS, April of 2016 ‧
70,21€
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Ebook for ADE
Through an analysis of press coverage and interviews with musicians, and advertising creatives, this book considers the industrial changes that have provided a foundation for the increased use of popular music in advertising, and explores issues and debates surrounding media alliances that blur cultural ambitions with commercial goals.

As Heard On Tv: Popular Music In Advertising

by Bethany Klein

Property Description
ISBN: 9781317178187
Publisher: TAYLOR & FRANCIS
Release Date: April of 2016
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Art > Music
EAN: 9781317178187