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Advertising For Account Holders (Rle Marketing) eBook

by Nigel Linacre
language: english
Publisher: TAYLOR & FRANCIS, September of 2014 ‧
42,39€
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The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media function within. This book presents essential checklists for each aspect of the planner’s role: presentations made to clients, briefing creative and media teams, and helping to get the best out of both client and agency.

Advertising For Account Holders (Rle Marketing)

by Nigel Linacre

Property Description
ISBN: 9781317661719
Publisher: TAYLOR & FRANCIS
Release Date: September of 2014
Language: English
Format: eBook
File Format and Compatibility:
Collection: Routledge Library Editions: Marketing
Categories: eBooks in English > Economics, Finance and Accounting > Economy
EAN: 9781317661719
Acessibilidade: Ver características de acessibilidade indicadas pelo editor