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Truth Be Told eBook
How Authentic Marketing And Communications Wins In The Purposeful Age
idioma: inglês
Editor:
Kogan Page, abril de 2021 ‧
ver detalhes do produto
39,74€
10% DESCONTO
CARTÃO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
Harness the opportunities for marketing in the age of purpose and learn why it's so important to be a 'truth teller' by creating authentic communication campaigns, generating honest content and avoiding accusations of 'purpose washing'.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781398600171 |
| Editor: | Kogan Page |
| Data de Lançamento: | abril de 2021 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | |
| Classificação Temática: |
eBooks em Inglês
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Gestão
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Marketing
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| EAN: | 9781398600171 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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