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Experience Economy, With A New Preface By The Authors eBook
Competing For Customer Time, Attention, And Money
Livro
eBook
idioma: inglês
Editor:
Harvard Business Review Press, dezembro de 2019 ‧
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46,36€
10% DESCONTO
CARTÃO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
Twenty years ago, this seminal book on experience innovation by Joseph Pine and James Gilmore explored how savvy companies excel by offering compelling experiences for customers - resulting not only in customer allegiance but also in a more profitable bottom line. Translated into more than fifteen languages, The Experience Economy
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781633697980 |
| Editor: | Harvard Business Review Press |
| Data de Lançamento: | dezembro de 2019 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | |
| Classificação Temática: |
eBooks em Inglês
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Economia, Finanças e Contabilidade
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Economia
eBooks em Inglês > Gestão > Gestão e Organização |
| EAN: | 9781633697980 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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