10% de desconto

Selling And Sales Management eBook

de David Jobber, Geoffrey Lancaster e Kenneth Le Meunier-Fitzhugh
idioma: inglês
Editor: PEARSON EDUCATION, abril de 2019 ‧
60,94€
10% DESCONTO CARTÃO
DISPONIBILIDADE IMEDIATA
Ebook para ADE
This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It also contains the results from cutting-edge research that differentiates it from most of its competitors. The book continues to place emphasis on global aspects of selling and sales management. Topics covered include technological applications of selling and sales management, ethics of selling and sales management, systems selling and a comprehensive coverage of key account management.

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Selling And Sales Management

de David Jobber, Geoffrey Lancaster e Kenneth Le Meunier-Fitzhugh

Propriedade Descrição
ISBN: 9781292205052
Editor: PEARSON EDUCATION
Data de Lançamento: abril de 2019
Idioma: Inglês
Tipo de produto: eBook
Formato e Compatibilidade: PDF para ADE
Classificação Temática: eBooks em Inglês > Gestão > Gestão e Organização
eBooks em Inglês > Gestão > Marketing
EAN: 9781292205052