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Real Luxury eBook
How Luxury Brands Can Create Value For The Long Term
idioma: inglês
Editor:
Palgrave Macmillan UK, agosto de 2014 ‧
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59,61€
10% DESCONTO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, based on the authors' hands-on experience in the industry.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781137395573 |
| Editor: | Palgrave Macmillan UK |
| Data de Lançamento: | agosto de 2014 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | PDF para ADE |
| Coleção: | Palgrave Business & Management Collection |
| Classificação Temática: |
eBooks em Inglês
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| EAN: | 9781137395573 |
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