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Perfect Store eBook

Inside Ebay

de Adam Cohen
idioma: inglês
Editor: Hachette Book Group, dezembro de 2008 ‧
19,86€
10% DESCONTO CARTÃO
DISPONIBILIDADE IMEDIATA
Ebook para ADE
When Pierre Omidyar launched a clunky website from a spare bedroom over Labor Day weekend of 1995, he wanted to see if he could use the Internet to create a perfect market. He never guessed his old-computer-parts and Beanie Baby exchange would revolutionize the world of commerce.

Now, Adam Cohen, the only journalist ever to get full access to the company, tells the remarkable story of eBay''s rise. He describes how eBay built the most passionate community ever to form in cyberspace and forged a business that triumphed over larger, better-funded rivals. And he explores the ever-widening array of enlistees in the eBay revolution, from a stay-at-home mom who had to rent a warehouse for her thriving business selling bubble-wrap on eBay to the young MBA who started eBay Motors (which within months of its launch was on track to sell $1 billion in cars a year), to collectors nervously bidding thousands of dollars on antique clothing-irons.

Adam Cohen''s fascinating look inside eBay is essential reading for anyone trying to figure out what''s next. If you want to truly understand the Internet economy, "The Perfect Store" is indispensable.

Perfect Store

Inside Ebay

de Adam Cohen

Propriedade Descrição
ISBN: 9780316054645
Editor: Hachette Book Group
Data de Lançamento: dezembro de 2008
Idioma: Inglês
Páginas: 338
Tipo de produto: eBook
Formato e Compatibilidade:
Classificação Temática: eBooks em Inglês > Gestão > Gestão e Organização
EAN: 9780316054645
Acessibilidade: Ver características de acessibilidade indicadas pelo editor