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Olympic Marketing eBook
idioma: inglês
Editor:
TAYLOR & FRANCIS, julho de 2012 ‧
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64,91€
10% DESCONTO
CARTÃO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
The driving force behind the rise of the modern Olympics has been the Olympic marketing programme, which has driven the promotion, financial security and stability of the Olympic movement. This book explains how the principles of Olympic marketing can be applied in other areas of sports marketing and management.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781136476891 |
| Editor: | TAYLOR & FRANCIS |
| Data de Lançamento: | julho de 2012 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | PDF para ADE |
| Classificação Temática: |
eBooks em Inglês
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Gestão
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Marketing
|
| EAN: | 9781136476891 |
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