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More Than A Showroom eBook
Strategies For Winning Back Online Shoppers
idioma: inglês
Editor:
Palgrave Macmillan US, abril de 2016 ‧
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39,74€
10% DESCONTO
CARTÃO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
Showrooming is a growing phenomenon in which customers browse products in a retail store and make purchases of similar products through an online vendor. The authors of this book offer retail managers strategic insight in how to stem the loss of resources to showrooming and transform showrooming customers into in-store sales.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781137551894 |
| Editor: | Palgrave Macmillan US |
| Data de Lançamento: | abril de 2016 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Coleção: | Business And Management |
| Classificação Temática: |
eBooks em Inglês
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eBooks em Inglês > Ciências Sociais e Humanas > Sociologia |
| EAN: | 9781137551894 |
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