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Key Success Factors Of Sme Internationalisation eBook

A Cross-Country Perspective

idioma: inglês
Editor: Emerald Publishing Limited, agosto de 2018 ‧
113,94€
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This collectivebook offers a cross-country perspective on the internationalisation of smalland medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe,North America, Australia and China provide new insights on how SMEs develop andperform their international activities. Their innovative approach isparticularly useful to understand the major role played by SMEs in today’sglobal economy. 

The authorsidentify key factors that facilitate the international expansion of SMEs. Theyexplain how SMEs can succeed in their development in both mature and emergingeconomies. Their findings are based on quantitative surveys and in-depthcase studies, and the resulting recommendations are provided to help SME managers increase theperformance of their international activities.

Key Success Factors Of Sme Internationalisation

A Cross-Country Perspective

Propriedade Descrição
ISBN: 9781787542792
Editor: Emerald Publishing Limited
Data de Lançamento: agosto de 2018
Idioma: Inglês
Tipo de produto: eBook
Formato e Compatibilidade:
Coleção: International Business And Management
Classificação Temática: eBooks em Inglês > Gestão > Gestão e Organização
EAN: 9781787542792
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

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