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Global Brand Management eBook
A Guide To Developing, Building & Managing An International Brand
idioma: inglês
Editor:
Kogan Page, novembro de 2019 ‧
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66,24€
10% DESCONTO
CARTÃO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
Hone your understanding of international brand management with this textbook, showcasing why it's critical for all brands to develop elasticity and adapt to different territories, audiences and contexts.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9780749483616 |
| Editor: | Kogan Page |
| Data de Lançamento: | novembro de 2019 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | |
| Classificação Temática: |
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| EAN: | 9780749483616 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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