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Understanding Organizations Through Language
idioma: inglês
Editor:
SAGE PUBLICATIONS INC, agosto de 2003 ‧
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90,56€
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SINOPSE
`The book is extremely clear in its explanation of how language works.... The authors treat their readers as curious, intelligent and concerned to find new and powerful tools to come at the workings of organizations from a lateral and newly illuminating perspective' - Virginia Valentine, Semiotic Solutions, LondonOffering a viable alternative to `functional' approaches to communication based around the metaphor of `webs of meaning' and using semiology as its theoretical bedrock, the authors provide examples and argue how and why this approach is useful in understanding communicative processes. This approach is applied to areas of interest, including: metaphor, story-telling, discourse, gender, leadership and electronic communication.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9780761967194 |
| Editor: | SAGE PUBLICATIONS INC |
| Data de Lançamento: | agosto de 2003 |
| Idioma: | Inglês |
| Encadernação: | Capa mole |
| Páginas: | 200 |
| Tipo de produto: | Livro |
| Classificação Temática: |
Livros em Inglês
>
Ciências Sociais e Humanas
>
Comunicação e Jornalismo
|
| EAN: | 9780761967194 |
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Understanding Organizations Through Language10%SAGE PUBLICATIONS INC271,73€ 10% CARTÃOportes grátis
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Understanding Organizations Through Language10%SAGE PUBLICATIONS INC271,73€ 10% CARTÃOportes grátis
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Spiderelefant10%Tramuntana Editorial6,11€ 10% CARTÃO
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Spiderelefante10%Tramuntana Editorial6,11€ 10% CARTÃO