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Management Information Systems
Managing the Digital Firm - 16th Global Edition
idioma: inglês
Editor:
Pearson Education Limited, junho de 2019 ‧
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86,11€
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SINOPSE
For introductory courses in IS (information systems) and MIS (management information systems). Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives.
Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.
Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781292296562 |
| Editor: | Pearson Education Limited |
| Data de Lançamento: | junho de 2019 |
| Idioma: | Inglês |
| Dimensões: | 215 x 277 x 21 mm |
| Encadernação: | Capa mole |
| Páginas: | 656 |
| Tipo de produto: | Livro |
| Classificação Temática: |
Livros em Inglês
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Gestão
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Gestão e Organização
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| EAN: | 9781292296562 |
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