Handbook Of Scales In Tourism And Hospitality Research

Name: Handbook Of Scales In Tourism And Hospitality Research
Price: 70.17 EUR
Author: Dogan (Washington State University, Usa) Gursoy, Muzaffer (Professor & Dept. Chair, University Of Massachusetts Amherst, Usa) Uysal, Seyhmus (Harrah College Of Hotel Administration, Usa) Baloglu, Yuksel (Henley Business School, University Of Reading, Uk) Ekinci e Ercan (University Of South Carolina, Usa) Sirakaya-Turk
ISBN: 9781780644530

de Dogan (Washington State University, Usa) Gursoy, Muzaffer (Professor & Dept. Chair, University Of Massachusetts Amherst, Usa) Uysal, Seyhmus (Harrah College Of Hotel Administration, Usa) Baloglu, Yuksel (Henley Business School, University Of Reading, Uk) Ekinci e Ercan (University Of South Carolina, Usa) Sirakaya-Turk

idioma: inglês

Editor: Cabi Publishing, dezembro de 2014 ‧ ver detalhes do produto

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SINOPSE

This book serves as a state of the art reference book in the field of tourism, hospitality and allied fields such as leisure, recreation, and services management, providing a comprehensive list of scales used in the field.

DETALHES

Handbook Of Scales In Tourism And Hospitality Research

de Dogan (Washington State University, Usa) Gursoy, Muzaffer (Professor & Dept. Chair, University Of Massachusetts Amherst, Usa) Uysal, Seyhmus (Harrah College Of Hotel Administration, Usa) Baloglu, Yuksel (Henley Business School, University Of Reading, Uk) Ekinci e Ercan (University Of South Carolina, Usa) Sirakaya-Turk
Propriedade	Descrição
ISBN:	9781780644530
Editor:	Cabi Publishing
Data de Lançamento:	dezembro de 2014
Idioma:	Inglês
Dimensões:	176 x 249 x 28 mm
Encadernação:	Capa dura
Páginas:	432
Tipo de produto:	Livro
Classificação Temática:	Livros em Inglês > Gestão > Hotelaria e Turismo Livros em Inglês > Outros
EAN:	9781780644530

DOS MESMOS AUTORES

DOGAN (WASHINGTON STATE UNIVERSITY, USA) GURSOY

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Francis (Francis Buttle Associates, Australia) Buttle, David (Oxford Brookes University, Uk) BowieeDogan (Washington State University, Usa) Gursoy

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Hospitality Marketing

Francis (Francis Buttle Associates, Australia) Buttle, David (Oxford Brookes University, Uk) BowieeDogan (Washington State University, Usa) Gursoy

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MUZAFFER (PROFESSOR & DEPT. CHAIR, UNIVERSITY OF MASSACHUSETTS AMHERST, USA) UYSAL

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