adicionar à lista de desejos
Defending Your Brand
How Smart Companies Use Defensive Strategy To Deal With Competitive Attacks
idioma: inglês
Editor:
Palgrave Macmillan, outubro de 2012 ‧
ver detalhes do produto
77,05€
10% DESCONTO
CARTÃO
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
portes grátis
Venda o seu livro
SINOPSE
Here Calkins shows business how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to create a defensive strategy; limiting risk and preventing a trial; understanding your own IP as a weapon - and much more.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781137278753 |
| Editor: | Palgrave Macmillan |
| Data de Lançamento: | outubro de 2012 |
| Idioma: | Inglês |
| Dimensões: | 155 x 232 x 20 mm |
| Encadernação: | Capa mole |
| Páginas: | 294 |
| Tipo de produto: | Livro |
| Classificação Temática: |
Livros em Inglês
>
Gestão
>
Gestão e Organização
|
| EAN: | 9781137278753 |
-
Defending Your Brand10%Palgrave Macmillan77,05€ 10% CARTÃOportes grátis
QUEM COMPROU TAMBÉM COMPROU
-
Introducing Ethereum And Solidity10%Apress74,34€ 10% CARTÃOportes grátis
-
The Art Of Distressed M&A (Pb)10%MCGRAW-HILL EDUCATION117,60€ 10% CARTÃOportes grátis