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Understanding Organizations Through Language

by Susanne Tietze, Gillian Musson e Laurie Cohen
language: english
Publisher: SAGE PUBLICATIONS INC, August of 2003 ‧
90,56€
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`The book is extremely clear in its explanation of how language works.... The authors treat their readers as curious, intelligent and concerned to find new and powerful tools to come at the workings of organizations from a lateral and newly illuminating perspective' - Virginia Valentine, Semiotic Solutions, LondonOffering a viable alternative to `functional' approaches to communication based around the metaphor of `webs of meaning' and using semiology as its theoretical bedrock, the authors provide examples and argue how and why this approach is useful in understanding communicative processes. This approach is applied to areas of interest, including: metaphor, story-telling, discourse, gender, leadership and electronic communication.

Understanding Organizations Through Language

by Susanne Tietze, Gillian Musson e Laurie Cohen

Property Description
ISBN: 9780761967194
Publisher: SAGE PUBLICATIONS INC
Release Date: August of 2003
Language: English
Cover: Softcover
Pages: 200
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9780761967194