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Toward Cross-Channel Management

A Comprehensive Guide For Retail Firms

by Felix Brunner e Thomas Rudolph
language: english
Publisher: De Gruyter, June of 2017 ‧
18,26€
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In the age of cross-channel commerce, successful firms must identify, develop, and implement the right cross-channel services to attract and satisfy their target customers.

Toward Cross-Channel Management

A Comprehensive Guide For Retail Firms

by Felix Brunner e Thomas Rudolph

Property Description
ISBN: 9783110553895
Publisher: De Gruyter
Release Date: June of 2017
Language: English
Dimensions: 170 x 240 x 20 mm
Cover: Softcover
Pages: 84
Format: Book
Categories: Books in English > Management > Business
EAN: 9783110553895