10% OFF

Tourism And The Branded City

Film And Identity On The Pacific Rim

by John G. Gammack e Stephanie Hemelryk Donald
language: english
Publisher: TAYLOR & FRANCIS LTD, October of 2007 ‧
216,30€
10% OFF CARD
free shipping
Sell ​​your book
Comparing the major Pacific Rim cities of Sydney, Hong Kong and Shanghai, this book examines world city branding. Using an interdisciplinary approach, it draws in cultural studies and psychology approaches to offer fresh and useful insights to place branding and marketing in general.

Tourism And The Branded City

Film And Identity On The Pacific Rim

by John G. Gammack e Stephanie Hemelryk Donald

Property Description
ISBN: 9780754648291
Publisher: TAYLOR & FRANCIS LTD
Release Date: October of 2007
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Hardcover
Pages: 234
Format: Book
Categories: Books in English > Management > Hospitality and Tourism
EAN: 9780754648291