The Wallet Allocation Rule

Winning The Battle For Share

by Timothy L. Keiningham, Alexander J. Buoye, Luke Williams e Lerzan Aksoy
language: english
Publisher: JOHN WILEY & SONS INC, March of 2015 ‧
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Customer Loyalty Isn't Enough Grow Your Share of Wallet The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for share of customers' hearts, minds, and wallets.

The Wallet Allocation Rule

Winning The Battle For Share

by Timothy L. Keiningham, Alexander J. Buoye, Luke Williams e Lerzan Aksoy

Property Description
ISBN: 9781119037316
Publisher: JOHN WILEY & SONS INC
Release Date: March of 2015
Language: English
Dimensions: 162 x 235 x 21 mm
Cover: Hardcover
Pages: 240
Format: Book
Collection: J-B Tl Single Issue Teaching And Learning
Categories: Books in English > Management > Management and Organization
EAN: 9781119037316